There Is No Excuse for Domestic Violence
Imagine a place where every battered woman found the support she needed from her coworkers, friends and neighbors to leave a violent relationship. A place where no one excuses abusive behavior and everyone is committed to being part of the solution. We can make this place a reality in our communities.
At the Family Violence Prevention Fund, we believe that in order to stop domestic violence, it is necessary to change the social norms that allow domestic violence to exist in this country. There's No Excuse for Domestic Violence, is a campaign that encourages people to question their tacit acceptance of domestic violence - and to begin to take action to stop it.
Domestic violence is everyone's business. Maybe you know someone who has faced domestic violence. Maybe you have experienced it yourself. Or maybe you think that domestic violence is simply wrong, and you want to do something about it.
The good news is domestic violence is a problem we can solve. There are things that each and every one of us can do to help.
Public Service Announcements
A centerpiece of the There's No Excuse for Domestic Violence campaign is a series of powerful public service announcements (PSAs) created in collaboration with The Advertising Council for television, radio and print media. The PSAs encourage Americans to actively address the pervasive problem of domestic violence.
A pajama-clad child sits alone and frightened on the stairs. His angry father is screaming at and threatening his mother. The child plays with a toy truck as his father's shouting grows more menacing. Suddenly, the child stops playing and cringes as his father hits his mother. The words appear: "Children have to sit by and watch. What's your excuse?"
Click on RealVideo to view the television spots.
PSA Title | Preview | Script |
Stairs (Television) | RealVideo | Storyboard |
Neighbors (Television) | RealVideo | Storyboard |
The above article was taken from : http://www.endabuse.org/programs/display.php3?DocID=9903